Buch

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Übersicht

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Verlag	:	Peter Lang Publishing Inc. New York
Buchreihe	:	American University Studies (Bd. 30)
Sprache	:	Englisch
Erschienen	:	01. 07. 1991
Seiten	:	301
Einband	:	Gebunden
Gewicht	:	580 g
ISBN	:	9780820414409
Sprache	:	Englisch

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Produktinformation

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This unique work assesses both the demand-reducing impacts and the political costs and benefits of every major federal and state antismoking policy. Special attention is given to warning labels, the federal government's favorite action. The demand-stimulating effects of advertising, new brands, and nicotine yields are also gauged. Simonich develops (1) a cognitive theory of smoking choice that incorporates nicotine addiction, (2) an econometric model of cigarette demand, and (3) a political analysis based on theories of policy innovation and diffusion. He proposes a simple rule to better reconcile political expediency and sales-reducing effects in the future. The book contains two invaluable resources: the only quarterly data set of U.S. cigarette demand and a detailed summary of prior demand models.

Deine Buchhandlung

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