Buch

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Übersicht

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Verlag	:	Springer International Publishing
Buchreihe	:	Springer Series in Design and Innovation (Bd. 11)
Sprache	:	Englisch
Erschienen	:	31. 01. 2021
Seiten	:	230
Einband	:	Gebunden
Höhe	:	235 mm
Breite	:	155 mm
ISBN	:	9783030627874
Sprache	:	Englisch

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Autorinformation

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Matthias Hillner holds three postgraduate degrees from the Royal College of Art, London, UK: a Master of Arts and an MPhil in 2001 and 2007, respectively, and a PhD in Design IP and Innovation Management in 2019. In 2015 he was commissioned by the UK IPO to investigate the infringement of design rights in the UK before he moved to Singapore to become Head of School, Design Communication at LASALLE College of the Arts. He is an avid conference speaker and currently serves as Director of Programmes at the Glasgow School of Art in Singapore. He is also the Founder of the Studio for Virtual Typography, a design consultancy which was funded through a start-up award obtained from the National Endowment of Science Technology and the Arts (NESTA).

Inhaltsverzeichnis

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Introduction.- On early stage start-ups.- Innovation management principles.- Mandy Haberman—the journey of a serial inventor.- Trunki versus Kiddee: a historic verdict.- Sebastian Conran Associates: appropriability regimes in the context of design entrepreneurship.- Towards a dynamic business development framework.- Strategic tips for the aspirational designer-entrepreneur.

Deine Buchhandlung

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