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Understanding Social Media and Entrepreneurship

Understanding Social Media and Entrepreneurship

-The Business of Hashtags, Likes, Tweets and Stories-

Leon Schjoedt; Malin E. Brännback; Alan L. Carsrud (Hrsg.)

 

149,79 EUR
Lieferzeit 12-13 Tage



149,79 EUR
Lieferzeit 12-13 Tage



Autorinformation
Inhaltsverzeichnis
Pressestimmen


Übersicht


Verlag : Springer International Publishing
Buchreihe : Exploring Diversity in Entrepreneurship
Sprache : Englisch
Erschienen : 04. 06. 2020
Seiten : 174
Einband : Gebunden
Höhe : 235 mm
Breite : 155 mm
ISBN : 9783030434526
Sprache : Englisch

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Autorinformation


Leon Schjoedt is an Entrepreneurship Research Scholar at Babson College, USA. Leon’s research focuses on entrepreneurial behavior—the intersection between entrepreneurship and organizational behavior. Leon has published more than 60 articles and book chapters.Malin Brännback is Chaired Professor in International Business at Åbo Akademi University, School of Business and Economics, Finland where she received her doctorate in management science in 1996. She has been Vice Rector of the university and Dean of the Faculty of Social Sciences, Business and Economics. She has also been visiting Professor in Entrepreneurship at Stockholm University School of Business (Sweden). She has published widely on entrepreneurship, biotechnology business, and knowledge management.Alan L. Carsrud has served on the graduate faculties of SUNY-Brockport, Texas A&M University, The University of Texas at Austin, the University of Southern California, the Universityof California at Los Angeles, Bond University, the Australian Graduate School of Management, Florida International University, Ryerson University, and Abo Akademi University (Finland). He has published over 200 research papers and 12 books in psychology, management, entrepreneurship, and family business.

Inhaltsverzeichnis


Chapter 1. Social Media in an Entrepreneurship Context.- Chapter 2. Social Media: Exploring Entrepreneurial Opportunities.- Chapter 3. Social Media and Entrepreneurship—Exploring the Role of Digital Source Selection and Information Literacy.- Chapter 4. Effectual entrepreneur and the use of social media for opportunity recognition.- Chapter 5. Exploring the Gendered Nature of Digital Social Networks.- Chapter 6. How is Social Media Adopted by Entrepreneurial Teams?- Chapter 7. Entrepreneurship and Social Media Influencers in an Islamic Context.- Chapter 8. Social Media and Small Entrepreneurial Firms’ Internationalization.- Chapter 9. The Devil on the Entrepreneur's Shoulder - Analyzing the Relationship between Moral Disengagement, Founders’ Motives and Unethical Behavior of Entrepreneurs on Social Media.- Chapter 10.In Pursuit of Socioemotional Wealth: The Affordances of Social Media in Family Firms.

Pressestimmen


“Understanding Social Media and Entrepreneurship offers an extraordinary return on readers’ time. … this book will inform and inspire future inquiry. Each chapter provides references to much background reading, specific addressable research questions, as well as credible frameworks and compelling examples.” (Noah Barsky, International Small Business Journal ISBJ, November 28, 2020)

Deine Buchhandlung


Buchhandlung LeseLust
Inh. Gernod Siering

Georgenstraße 2
99817 Eisenach

03691/733822
kontakt@leselust-eisenach.de

Montag-Freitag 9-17 Uhr
Sonnabend 10-14 Uhr



Deine Buchhandlung
Buchhandlung LeseLust
Inh. Gernod Siering

Georgenstraße 2
99817 Eisenach

03691/733822
kontakt@leselust-eisenach.de

Montag-Freitag 9-17 Uhr
Sonnabend 10-14 Uhr