Buch
Service is Front Stage
-Positioning Services for Value Advantage-J. Teboul
Übersicht
Verlag | : | Palgrave Macmillan UK |
Buchreihe | : | INSEAD Business Press |
Sprache | : | Englisch |
Erschienen | : | 29. 09. 2006 |
Seiten | : | 172 |
Einband | : | Gebunden |
Höhe | : | 229 mm |
Breite | : | 152 mm |
Gewicht | : | 410 g |
ISBN | : | 9780230006607 |
Sprache | : | Englisch |
Autorinformation
JAMES TEBOUL is a professor at INSEAD, France in the field of Operations and Service Management. His main areas of research are supply chain management, quality management and management of services. Teboul has been the Director of the INSEAD International Executive Programme and a consultant to industrial & service organizations. He is a member of the editorial board of the International Journal of Service Industry Management and a leading business author and expert.
Inhaltsverzeichnis
Toward a New Definition of Services Services: The Front-Stage Experience The Service Triangle The Service-Intensity Matrix Finding and Keeping the Fit The Three Movements of Quality Balancing Supply and Demand From Industrial to Professional Services Managing the Change Process Conclusion